Introducing alt modelling ... Alternative modelling has really taken off since the late 90's with 'subculture' looks now competing with the more mainstream models for the world's attention. The idea of alternative modelling is to present a professional body of models who's look differs from the traditional image of the supermodels which has been established in the global media since the late 60's. The Kat Von D's And Dita Von Tease's of the...